Understanding McLuhan/Understanding McLuhan (1996)(Voyager)[Mac-PC].iso/pc/mcluhan.dxr/08701_Field_TCGG T466.txt

Text File | 1996-04-10 | 1KB | 16 lines

that the mature phase of print culture which proceeds by
segmenting and homogenizing situations will not favor the
interplay between fields and disciplines such as characterized
the first age of print. When print was new it stood as a
challenge to the old world of manuscript culture. When the
manuscript had faded and print was supreme, there was no
more interplay or dialogue but there were many “points of
view.” There is, however, one massive aspect of the “transfer of
training” that occurred with the Gutenberg technology that is
stressed throughout the work of Febvre and Martin
(L’Apparition du livre ). It is that during the first two centuries
of print, until the end of the seventeenth century, the great
body of printed matter was of medieval origin. The sixteenth
and seventeenth centuries saw more of the Middle Ages than
had ever been available to anybody in the Middle Ages. Then it
had been scattered and inaccessible and slow to read. Now it